High School … Each unit varies with the number of lessons included — some only have one, while others have more than half a dozen. 3630 0 obj <> endobj High school business educators often struggle with finding materials to teach marketing courses that aren’t related to sports or entertainment. Each student completes 4 years of English, social studies, and theology and a minimum of 3 years of mathematics and science. High schools all over the United States have classes dedicated to teaching business, marketing, and economics. St. Francis Borgia Regional High School is proud to offer a curriculum that is rich with rigor and opportunity. By doing this, you’ll be able to see where you have gaps in content that you’ll need to find other resources to teach. h�bbd```b``-��k����@$�)�d�o�W@$�G �=��r>��oT������$#������O� �� " What Are the Pros of the Marketing Curriculum? The expected competencies and outcomes of this curriculum include: The curriculum has a total of 19 “units” (different topic areas) that each have a number of lessons and activities to teach marketing concepts. High School | Any time I talk with an educator who is teaching marketing at the high school level I always encourage them to check out Sports Career Consulting. Like any free online resource, CTE Online has a few drawbacks. Model Program of Study Curriculum Document for the career cluster of MARKETING Created for New Jersey school districts through the New Jersey Department of Education, Office of Career and Technical Education and the Career and Technical Education Partnership of New Jersey Grant Project for the Marketing Career Cluster. The Employability Skill… Topics include selecting a location, raising capital, organizing operations, establishing service and credit policies, buying merchandise, preparing goods for sale, pricing, advertising, display, selling techniques, keeping accurate records, economics, and government regulations. That means more schools than ever are developing marketing plans to guide them, and for schools who don't already have strong strategies in place, it can be overwhelming to get started. CTE Online is a website dedicated to providing lesson plans, projects, and other resources to career and technical education teachers. Articulation Agreement : Earn three college credits at Montgomery College through the MCPS articulation agreement by earning a B or higher in the articulated courses and completing the entire high school plan. Support Documents for Marketing Cluster. Because practically everything is there for you, that means you can spend less time planning and preparing for your classes. These classes cover all of the basics needed to start you on your path to success. It’s much easier than you think. Another pro to the curriculum is that was created specifically for high school students. With career readiness education, students combine high school subjects with business-focused electives and real-world learning experiences. Every resource on the site is provided by educators, so you know the curriculum is practical and relevant. How to receive articulated credit from Marketing The lesson starts with crediting its creator. Marketing provides a hands-on experience for our students in a fun, real-world environment. Practice key leadership skills such as goal setting, consensus building and project management. Objectives: Learner will be able to explain and define various Marketing terms and how they relate to the Business world. From the weekly current events, up-to-date curriculum, real world connections, and access to numerous engaging lesson plans and activities, the material is incredibly valuable. Because of this, you will need to spend extra time reviewing each lesson to ensure your plan your syllabus with the appropriate number of class periods for each topic. This is where you will find all of the instructions and resources you need to teach! Copyright © 2020 Applied Educational Systems, Inc. All Rights Reserved. �T k��!b��c����1�6F��d/� `�2".�1,�ts�Df�e&b�1LV��4��(Ǽ��W�)T���9������c�ڙ5� ��!$�n��5, Course 1: Marketing Principles : Course 2: Intro to Sports and Entertainment Marketing : Marketing Principles is the foundation course for all pathways in Marketing Education. CTE Online’s High School Marketing Curriculum The marketing curriculum provided by CTE Online is titled “ Marketing - CTE Online Model.” It was created as a 180-hour course, and it was created to “prepare students for entry-level positions in marketing, advertising and/or public relations.” It will help you keep all the important details of high school on track, as well as maintain momentum and direction right up to your teen’s graduation. The Student Leadership Challenge: Student Workbook and Personal Leadership Journal will teach students to take the initiative and make a difference in the world! Give your school a competitive advantage by ensuring year-round school marketing. Virtual Business (VB) High School simulations are browser-based, online business simulations that provide you with an interactive curriculum to teach business, marketing, financial literacy/personal finance, and much more. Each lesson in the Marketing - CTE Online Model has the same layout, making it easy to always find the piece of information you need. Business and Marketing Education spans three career clusters: Business Management and Administration, Finance, and Marketing. 0 This is because students flock to the ‘fun’ marketing courses, but don’t want to spend time learning the fundamentals of the marketing. With so many lessons organized and ready to use at your fingertips, there is a lot of work off of your plate. Suggested Grade Levels: 7th-12th grade. A great project to reinforce the marketing principals, product and promotion would be have the students create an original video in … With CTE Online, you know the content is going to be age appropriate for your high school students. When taking such classes, a variety of topics will be covered. In use by high school teachers across the U.S. and other countries, VB simulations are Perkins funding eligible. Many high school students today have access to video recorders and video editing software right at their high school. Learner will be able to demonstrate knowledge of Marketing and its valuable benefit to a business. Many private institutions are finding that they need to engage in strong marketing tactics to thrive in today's increasingly competitive market. From the main curriculum page, you can see a short overview of each unit, the number of hours per unit, and the links to the lessons and projects. Curriculum for a High School Social Media Class August 23, 2012 August 23, 2012 Beth Phillips 24074 Views 7 Comments curriculum , Facebook , social media , Twitter Lately there has been a lot of talk about 21 st century learning. o57"' ��IQP9�Ɨ����P�V�>7�g���6��/��� 1�fgnMn�N�k�8���m#���pV��U�N�������� |\x>��������v��� y5�0�/ �5�� 2013. The Campbell High School Marketing Program helps a student to develop an understanding of basic marketing concepts and the role of marketing in business. The marketing curriculum from CTE Online has a number of pluses. %%EOF Other resources out there could vary in age level from middle school through post-secondary. Marketing Education is a program designed to prepare the student, upon graduation, to immediately enter the world of work or provides instruction for the college-bound student wishing to major in business management, business administration, or marketing. 312 East Walnut St. Suite 200 The most important section of the lesson is the “Activities in this Lesson” area. Barren County High School Principles of Marketing Course Syllabus Course Title: Principles of Marketing Instructors: Mrs. If you have a strategic plan, accreditation self-study or marketing analysis, you can … International Business and Marketing; E-Marketing; Marketing Research New Middle School Georgia Standards of Excellence for Marketing. EST. endstream endobj 3631 0 obj <. We’ll start with an introduction to CTE Online. Join nearly 220,000 high school members in 3,700 schools across the world who are preparing for careers in marketing, finance, hospitality, management and entrepreneurship. Students are expected to participate in DECA. Certifications/Awards for Completing High School Plan. For those who fell into marketing without a solid academic marketing curriculum foundation, consider taking courses in each of the areas listed above and keep learning. Curriculum. So now that you know what the CTE Online Marketing Model looks like, how can you start using the lessons in your classes? You will develop skills in applying economic concepts to marketing, distribution and logistics, promotional strategies, personal selling, business etiquette, resume writing, and interviewing. Next, we’ll dig into how the lessons are laid out. These include topics such as interpersonal communication and creating an employment portfolio. Finally, this curriculum is great because there are lots of lessons that relate to career readiness skills. Bri Stauffer on May 24th, 2018, Business Education | hbspt.cta._relativeUrls=true;hbspt.cta.load(128824, 'b3c5f02d-eb51-4e24-87d3-a8731ff30ba5', {}); Bri collaborates with others at AES to create content that answers your questions about teaching classes, preparing students for certifications, and making the most of the AES digital curriculum. 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